nacda.com
sponsors
 
 
 

 

 
 
NACDA's Resume Bank

May 8, 2008

ACADEMIC PREPARATION

Western Illinois University - Macomb, IL
Master of Science in Sport Management - December 2007
Emphasis: Collegiate Sports
Bachelor of Science in Recreation, Park, and Tourism Administrations - 2006
Emphasis: Leisure Service Management

WORK EXPERIENCE
Harvard University Athletic Department
Marketing Intern
Cambridge, MA
July 2007 to present

  • Manage the 'Crimson Kids Club' to attract youth season ticket holders by
    creating newsletters, activities for kids during athletic contests,
    including exclusive parties, giveaways, and promotions
  • Coordinate and implement game day operations for 41 varsity sports
  • Conducted sales calls for football and ice hockey season ticket renewals
  • Perform website management and e-mail marketing through XOS/Jumptv
  • Serve as a ticket office assistant using Tickets.com/ProVenue
    ticketing systems
  • Organize hospitality event at TD Banknorth Garden for the Beanpot hockey tournament for sponsors and high-end donors in Boston, MA
  • Develop and Implement crimson rewards student attendance incentive program
    for Harvard undergraduates
  • Solicit single and group ticket sales using direct marketing
    through telemarketing and written communication
  • Develop and create signage for promotional purposes using PhotoShop and
    Adobe InDesign software programs
  • Acquire and execute partnerships between local business and the
    Harvard athletic department
  • Responsible for all marketing efforts for men's and women's basketball
  • Participate in athletic department event management and
    game-day planning meetings
  • Use in-game music program Click Effects for both ice hockey and basketball
  • Develop and implement marketing plans for Olympic sports
    (soccer, squash, wrestling, baseball, and softball)


    Western Illinois University Athletics
    Marketing Assistant
    Macomb, IL
    2005 to 2007

  • Participated in meetings and discussion on promotion and
    marketing strategies for various sports
  • Scheduled day-to-day operations within the program
  • Provided assistance with game-day operations for basketball
    and baseball games
  • Led halftime and timeout promotional events
  • Served as a public address announcer at baseball games


    Burlington Bees Class A Minor League Baseball Team
    Intern
    Burlington, IA
    Summer 2006

  • Assisted in all facets of Minor League Baseball Management
    including game day promotions, events, special entertainment, operations, and
    on field activities
  • Conducted sales for community weekends and general tickets through
    telemarketing and written communication
  • Led team in development of a new revenue produced from a promotional event
    (Jimmy Buffet Night)
  • Compiled corporate sponsorships for different events and for the team
  • Assisted in day-to-day field turf management for the playing field
  • Studied and familiarized myself with the budgeting and finance practices for
    Minor League Baseball


    Bushnell Park District
    Director of Men's Basketball League
    Bushnell, IL
    2006 to 2007

  • Created schedules for the entire league including games, officials,
    score keepers, and scoreboard operators
  • Observed the operations of the league play every Sunday afternoon and evaluated all the officials of the league
  • Responsible for troubleshooting issues/problems with scheduling,
    disgruntle players, and technological issues

    AFFILIATIONS, ATHLETICS, CERTIFICATIONS and SKILLS: W.I.U.: ~ Sport Management Club winner)
    ~ Turf Management Association (Illinois Chapter)
    ~ Professional Baseball Employment Opportunities
    ~ Presidents Academic Excellence Award (Football)
    ~ Microsoft Office, SPSS statistical software, Stadium Click Effects, PhotoShop, InDesign, and XOS/Jumptv Technologies for website management

    Rho Phi Lambda
    ~ Leatherneck Football Team (NCAA-IAA) (4-year letter)
    ~ North American Society for Sports Management
    ~ American Red Cross - Certified in First Aid/CPR
    ~ Provost Student-Athlete Award

     

     

  • Location
    Cleveland, OH
     
    Founded
    1966
     
    Colors
    Black and Gold
     
    President
    Joan Cronan
    Women's Director of Athletics
    University of Tennessee
     
    Executive Director
    Mike Cleary
    President
    Joan Cronan
    Director of Women's Athletics
    University of Tennessee
     
    1st Vice President
    Randy Spetman
    Director of Athletics
    Florida State University
     
    2nd Vice President
    Dave Roach
    Director of Athletics
    Colgate University
     
    3rd Vice President
    Dan Guerrero
    Director of Athletics
    UCLA
     
    Secretary
    David Stair
    Director of Athletics
    Evangel University